A Celebration of Freedom Just putting up a short post to simply say thank you to our first responders, the women and men in our military, the people in science, and our elected officials …all of their collective efforts this year and in all the years past allow us to celebrate this most important day […]
Buying Habits Have Changed! Last week I introduced one of our key services, the Sales Audit. I suggested that a good sales process doesn’t always equal continued sales success. If the past 2 years have taught CEO’s, investors & HoS’s anything, it is that buyers have changed! They have changed how they engage with vendors […]
Phase Now – Part Two We’ve seen many companies in recent weeks begin to ask these challenging questions. “Do we have the right strategy in place to propel our growth in this changed market? Is it premature to move forward now? Should we just stay focused on safeguarding our core business? Or is now the […]
Fador Global Value Prop A friend who works outside of capital markets and fintech recently asked me to say in a few words what it is that I do for clients. My first two-word response was “market positioning”. My second, more specific answer was “product positioning, as well”. I start by gaining some knowledge of […]
EAS Innovation & Fador Global Would a deeper understanding of your own data help you better manage your business? Would external data help you be better informed? Are you sitting on a mountain of underutilized data that can be re-purposed or positioned for licensing to new markets? Do you have the technology infrastructure to extract […]
